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Black
Licorice

Brand Essence     Fall 2021     In Collaboration with Morgan MacLachlan, Lara Navarro, Travis Fairman, & Jo Rozycki

We were asked to choose a product that you hate and then create a brand essence video to show how we learned to love the product. We chose black licorice and created a video revolving around the idea that it is an acquired taste.

The Black Sheep of Candy.mov-low-3.gif

Video

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